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The UK entertainment and media (E&M) sector is on track to become the biggest in Europe, surpassing £100 billion this year. This is according to PwC’s Global Entertainment & Media Outlook, which estimates UK E&M will generate £121 billion in revenue by 2028, showing a compound annual growth rate (CAGR) of 4%. So, let’s take a look at some of the key elements that are fuelling the growth of the British E&M market.

The landscape of online marketing continues to evolve at an unprecedented pace, driven by advancements in technology, shifts in consumer behavior, and the increasing influence of digital platforms. As businesses look ahead, staying ahead of trends and adopting forward-thinking strategies are essential for success.

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